Ladbrokes has been around for more than a century and is generally regarded as a conservative bookmaker, that appeals to traditional punters. As it made the expansion to the online environment, it introduced new features and the exchange product is by far the most popular among punters. In order to draw attention to this new section and enhance its functionality, the bookmaker has introduced a bundle of new tools that allow players to compare prices with the ones offered in the standard betting platform.

Furthermore, all those who are ready to check out this area will have their deposit matched by 100% up to a maximum of £25. This bonus is awarded right away to those who make an eligible first deposit and the free bet can be used on any game in the exchange section. The nature of the free bet makes it mandatory to identify those games that have decently high odds, as only the resulting winnings belong to the player.

Queue the bonus and keep your options

There are no strings attached and no further wagering requirements, so whatever they win, players will receive in the form of cashable amount. The money can be transferred out of the exchange area or withdrawn using one of the numerous payment methods. Those who choose to linger for a bit longer in the exchange section, will have the odds display by simply clicking on the red box. This will help them compare the value offered other players with the fixed odds and identify the best value markets.

New and existing clients will not have to log out of their online accounts to compare the odds, as the betting platform has unified the exchange with standard fixed odds. The betting exchange was launched in late 2013 and gains traction last year, with the £25 Free Bet promotion for New Exchange Customers being a recent incentive. The software is powered by online casino developer Playtech, which also provide the casino games and bingo for Ladbrokes.

Incompatible gambling genres

Only those who reside in Ireland or the United Kingdom qualify for this promotion, which is restricted to clients from beyond borders. Those who are eligible for the £25 free bet can only claim the sum once and they are not allowed to open multiple accounts or collect several bonuses. The bookie has a zero-tolerance policy towards any abuse of promotions and culprits will have their accounts locked and bonuses frozen.