Free bets at UK betting sites are commonplace. The country is filled with an ample number of secure, licensed free bet bookies for UK players to enjoy.

Naturally, when online betting, you may wish to take advantage of free bets at the new UK bookmakers. In this guide, we will show you how.

The United Kingdom is one of the biggest betting markets in the world. In 2018, it was estimated that the betting industry contributed £14.4 billion to the GDP.

In 2020, UK residents love to gamble on everything from lotteries and slot machines to horses and sports. This is one reason that gambling companies are so successful in the UK. Online betting sites that cater to UK residents are also raking in the cash.

One effective tool that online betting companies are using to target this lucrative market is free bets. This is a way to attract new customers that have enough disposable income to yield a satisfying return for the betting businesses.

Best sports free bet offers for UK players [2020] - Updated List

Rating 9.96 out of 10
gentingbet small logo

£10 FREE BET INSURANCE

Available for new customers only.
Qualifying bet is first settled bet £/€10+ (£10 E/W+) at odds 2.0+ placed within 28 days of registration.
If bet loses, £/€10 free bet will be credited, use within 7 days, Stake not returned.
Multiples require each selection odds of 1.4+ Full T&Cs Apply.
Rating 9.92 out of 10
novibet small logo

UP TO £25 MATCHED FREE BET

18+ | General Promotions Terms apply | UK new customers only | KYC verified | Min deposit £10 | max £25 free bet
Min bet £10 | Min of 3 selections in accumulator | Min odds per selection 7/10 (1.70) | Free bet stake not returned
Rating 9.90 out of 10
williamhill sports

BET £10 AND GET £30 IN FREE BETS

Available for new customers only.
Place a bet of £10 or more and get 3 x £10 free bets.
Free bet stakes are not returned as part of the settlement of successful free bets.
Rating 9.90 out of 10
williamhill sports

GET 10% BACK ON TENNIS LOSSES UP TO £100 IN FREE BETS

Get 10% back on In-Play tennis losses every week, up to £100 in free bets.
Free bets will be credited on the Monday after the week has ended at Midday.
Rating 9.90 out of 10
williamhill sports

GET 10% BACK ON CRICKET LOSSES UP TO £25 IN FREE BETS

Get 10% back on In-Play cricket losses every week, up to £100 in free bets.
Free bets will be credited on the Monday after the week has ended at Midday.
Rating 9.90 out of 10
888 sport logo

BET £10 AND GET £30 IN FREE BETS

Register & login; then make your first deposit with promo code 30f.
Place your first bet of £10 or more.
Get £30 in Free Bets upon bet settlement.
Rating 9.90 out of 10
888 sport logo

£5 FREE BET WHEN YOU WIN AT 4/1 OR BIGGER

Bag a 4/1+ (5.00+) winner on any market and you will be credited with a £5 Free Bet (min. bet of £10) up to once a day, every day.
Rating 9.90 out of 10
betfair logo

FREE £20 EXCHANGE BET

Max. £20 cash refund. Bet must be placed in the first 7 days of account opening.
Payment restrictions apply. T&C's apply..
Rating 9.90 out of 10
betfair logo

UP TO £25 FREE BET

Free bet up to £25 when you win a football same game multi at 4/1 or more.
Place a Same Game Multi bet at combined odds of 4/1 or better on any Football match available.
If your bet wins, you'll get a free bet matching your stake, up to £25.
Rating 9.90 out of 10
betfair logo

£5 FREE BET ON HORSE RACING

Bet £20 on horse racing multiples & get a £5 free bet.
To qualify you must first opt in to the promotion. Stake £20 on horse racing multiples between 00:00 – 23:59.
After the qualifying bet(s) have settled, you'll get a £5 free bet.
Rating 9.90 out of 10
betfair logo

£5 FREE BET ON GREYHOUND RACING

Bet £20 on greyhound racing multiples & get a £5 free bet.
Stake £20 on greyhound racing multiples between 00:00 – 23:59.
After the qualifying bet(s) have settled, you'll get a £5 free bet.
Rating 9.85 out of 10
unibet small logo

£5 FREE BET ON DARTS

Place a bet with 3+ selections, of at least £10 stake, on Darts (minimum odds 4/5 per selection).
As soon as your bet has settled you will get a £5 Free Bet to use on in-play sports (excluding racing, greyhounds, trotting & virtual sports).
Rating 9.85 out of 10
unibet small logo

GET A £10 IN-PLAY FREE BET EVERY WEEK

Join the In-Play Free Bet Club and get a £10 In-Play Free Bet every week when you place five or more £10 In-Play bets on Football, Cricket, Tennis, Darts and Basketball.
Rating 9.60 out of 10
sportingbet

£10 FREE BET ON BOTH TEAMS TO SCORE ACCA

If your BTTS Acca (min 4 selections) wins, you'll get a FreeBet based on your stake, up to £10.
Rating 9.60 out of 10
sportingbet sports

£5 FREE BET ON FOOTBALL ACCAS WEEKLY

Get a £5 Free Bet every week when you bet £20 on Accas.
Rating 9.6 out of 10
sportingbet

£10 MONEY BACK AS A FREE BET

Sign up today and deposit £10 or more.
Place a sports bet of up to £10.
If the bet is lost, receive up to £10 money back as a free bet.
Rating 9.55 out of 10
bwin sports

10% MONEYBACK AS FREE BET ON IN-PLAY BASKETBALL BETS

Get 10% MoneyBack as a FreeBet on net losses on In-Play Basketball bets each week. Max. free bet: £50.
Rating 9.55 out of 10
bwin sports

£5 FREE BET ON IN-PLAY BETS

Bet 5x £10 In-play on eSoccer, Table Tennis, Football or Tennis across the week, Get a £5 FreeBet.
Rating 9.55 out of 10
bwin sports

BET £10, GET A £5 FREE BET

Bet £10 on 4 or more selections on Football or eSoccer on Saturdays, Get a £5 FreeBet when your bet settles.
Rating 9.55 out of 10
bwin sports

£10 ACCA INSURANCE FREE BET

Place a football Acca with 5 teams or more and if one selection lets you down, you will get your stake refunded as a FreeBet (up to £10).
Rating 9.55 out of 10
bwin sports

£10 MONEY BACK AS A FREE BET

Register now and deposit £10 or more.
Place a sport bet of up to £10.
If the bet is lost, you’ll get up to £10 back as a free bet.

Are all free bets in the UK free?

Further Information

You might often hear the term “free bet offers for UK players” bandied around and wonder if they are as free as they claim. As tempting as free bets for new customers in the UK are, you should always do your homework. In most cases, your free first bet at UK bookies will be without charge, provided it has “no deposit” terms.

Some top free bets in the UK will require players to deposit, but if they give you back your deposit should you lose, they are also technically free. However, popular deposit bonuses may seem like they dole out free cash, but, if you must deposit and you are not guaranteed to get your money back, we would hesitate to call an offer free.

How many free bets are there for UK customers?

A recent check with Gamblingjudge’s extensive sportsbook database reveals that there are 33 online betting sites that offer sign up free bets to online bettors in the United Kingdom.

This number is trending upwards as more and more internet gambling sites are jockeying for their piece of this ever-expanding market. Punters should check the database regularly to keep in touch with the latest promotions and other great bonuses that are offered.

The best types of free bet offers for UK players to claim

There are many different types of free bets waiting for you when you sign up at UK bookmakers. These can include free bets on football at UK bookies, or simple free bet cash bonuses for UK players. Let us take a closer look at these deals…

Type of free bet

Description

Risk-free bets
Description
These super free bets at UK bookies are the only totally free deals you can claim. They offer you a bet on a sporting event free of charge when you sign up. Should you win, you will pocket your winnings. If you lose, you have only gone and lost the bookmakers money. No harm, no foul.
Matched deposit bonus
Description
Many betting companies in the UK offer matched deposit bonuses. These can ply players with free cash when they deposit. The amount of money you can snap up is often weighted to the total of your deposit. We would hesitate to call these promos free bonuses, as they often come with wagering requirements.
Matched free bets
Description
The UK betting industry also offers matched free bets. These require you to deposit, too. However, if you lose, you are guaranteed to get your money back via a cash bonus, so these offers are technically risk-free.
Profit boost
Description
Profit boosts are found at top sportsbooks, such as cricket betting sites in the UK. These promos will give you an extra cash prize (sometimes worth up to 25% of your winnings) should you successfully win with a bet.
Free bets no deposit
Description
These offers are like risk-free bets in terms of how they work. Free bets with no deposit needed at UK bookies will be given to new players who sign up. They can then wager on sporting events, with the chance to win real money. Punters are only playing with the bookie’s cash here.
Enhanced odds
Description
Offered as a rare type of no deposit betting offer at UK bookies, an enhanced odds promo will see the bookie offer bigger odds on an event for players. However, any winnings you land are then paid out in free bets, not cash.

Getting to grips with the Ts and Cs of UK free bets

Unsurprisingly, snapping up free bets when you join UK sites may see you faced with terms and conditions. This is not just the case with free bets at online sites in the UK, but everywhere. Nor are these terms and conditions solely attached to online bookies provided free bets to UK players.

They can be found on seemingly all sportsbook, casino, bingo, and poker-related offers. When betting with free bets in the UK, it is worth taking note of these rules, so you are not given a nasty surprise later. We have covered the most important ones below:

  • Minimum bet odds: Whether you wish to place footy bets or wager at horse racing betting sites in the UK, minimum bet odds require you to wager on an event which has specific odds. The odds of the event you bet on must at least match the minimum bet odds described in the promotion for it to be valid.
  • Minimum deposit limits: To claim a bonus, players may be required to make a minimum deposit. This is often low, such as £10 or £20, but failing to deposit less than the minimum amount will not see you eligible to claim an offer. These requirements are commonplace across the gambling world.
  • Bonuses which are tied to sporting events: Some bonuses are only valid on selected events and markets. You may not, for instance, be able to use a no deposit bonus for e-sports betting at UK sites. Nor can you place footy bets at CSGO Betting sites in the UK unless they say so. Always check the markets which are valid with a bonus before you claim it.
  • Specific payment methods: Some bonuses will not be triggered if you deposit with specific payment methods. Any list of excluded banking options can often be found in the terms and conditions of a bonus.
  • Bonus/promo codes: When you want to bet with free bets at UK sites, you may need a promo code. These can often be found on the promos page of a major bookie. The code tells the bookmaker which offer you wish to claim. Without it, you will not trigger the relevant bonus.
  • Non-returned stakes: Normally when you bet, you would expect to get your stake plus your winnings back and added to your balance. However, this is not always the case. Some betting offers at UK sites have SNR (Stake Not Returned) terms. This means that while a player will pocket winnings via a bonus, they will not get their initial stake back. Non-returned stake terms are rare but are very much worth reading up on.
  • Expiration dates: Every bonus at UK betting sites will likely expire at some point. Checking out the expiry date is well worth doing. After all, what is the point in claiming an offer, only to see it expire unused?

You can find the terms and conditions of any UK bonus via the promotions page, or the lobby at a UK bookmaker. A few other terms may also be present, and you are advised to check them.

These can include win caps, withdrawal caps, as well as KYC (know your customer) checks to ensure that you are above the legal gambling age in the UK (18). If your bet has not been settled, it will usually be because you have missed something in the terms and conditions of any offer you claimed.

How do UK free bet offers compare to the ones for other countries?

One major difference between these sites and other UK betting sites around the world is the company size. Many top sites that cater to UK customers are well-established and have been able to retain a huge volume of customers. They achieve this by building reputations for fast payouts, excellent customer service, and cash back bonuses that are easily converted into cash.

Other online gaming sites may offer many attractive bonuses but the rigid terms and conditions that must be met in order to turn these bonuses into cash are quite cumbersome. Many gambling sites require multiple rollovers and other restrictions that can be frustrating and hard to achieve.

These larger and well-established betting sites such as the ones mentioned above have much looser restrictions when it comes to turning bonuses into cash. This is why these betting sites have a growing list of satisfied customers that help these online businesses maintain their status as industry leaders.

Our team has spent many hours comparing free bet sign up offers at UK sites with those for other countries. We have concluded that massive free bets at UK sites are considerably fairer than in many other countries because of the regulation set forth by the United Kingdom Gambling Commission. This same regulator also makes match betting in the UK are far more pleasant experience than in countries where sports betting is less regulated.

Tips to get started with free bets at UK bookmakers

Before you dive straight in trying to claim the best free bet offers that the UK has to offer, why not get some friendly advice? While all UK licensed bookmakers offering free bets in the UK are fair, there are some free bets provided to players with new accounts at UK bookies which are better than others. Here, then, are a few free bet UK tips for you…

Tip

  • Always read the terms and conditions of any offer before you claim it. After all, there are both totally free (risk-free and money back) and technically free (match deposit) offers out there.
  • Try and pick a free bet deal which offers flexible terms when it comes to events and minimum odds. This will allow you to select a wager which provides you with the most favourable chance of winning.
  • Make sure that your free bet bonus pays out your winnings in real cash. If it pays out winnings in “bonus cash”, then you cannot withdraw it.
  • Avoid free bet bonuses which require you to deposit to claim your winnings. This condition essentially makes seemingly risk-free bet bonuses the same as match deposit offers.
  • Feel free to contact customer support and discuss your free bet offer with them before claiming it. They will be able to offer you more information than a typical FAQ or the terms and conditions page can.

Get started with UK free bets with these 5 short steps

If you think that you are ready to start bagging UK free bet and no deposit deals, the next section is for you. Are you wondering how to get free bets at UK sites? Follow these five short steps to get yourself started…

Step 1
Have a look at the online gambling sites with free bets for UK players listed on this page. Peruse the list of free bets for UK players, and see if there is one you like. If so, head to that UK bookmaker.
Step 2
Open a sportsbook account by clicking on the “register”, “sign up”, “join” or another similar button. Fill out the e-form as required.
Step 3
You may be able to enter a promo bonus code on the registration e-form. You can find them here, and on the promotions page at your chosen bookie. If it is possible, enter it on the e-form.
Step 4
Confirm your account via e-mail, and then sign in.
Step 5
If you do have a promo code and have not entered it yet, head to the cashier page, and pop it into the space provided. If that space is not there, contact customer support and give them the code. Remember, not all free bet UK offers required promotional bonus codes.
Step 6
Bearing in mind the bonus terms and conditions of the offer you have claimed, head to the sportsbook’s lobby, and click on a bet. Enter your stake (using the bonus money provided) and submit the betting slip. If you win, you will receive your sports winnings directly.

Who offers free bets to UK players?

There are many free bet bookies in the UK for you to join. We have put together an impressive list of free bet sites for UK players on this page. Some websites offer a bonus bet for UK players which is worth a free £10 stake.

Others on our UK free bet list include risk-free, money-back deals. We have highlighted two of the biggest bookmakers in the UK, and their promotions here for you…

Betfair
Rating 9.90 out of 10
betfair logo
If you enjoy football betting sites in the UK, want to engage in oddities such as UK political betting, or want to play at the world’s leading betting exchange as a UK player, Betfair is the place to go. The site is renowned for having one of the best betting apps in the UK.

Betfair currently offers a free £20 exchange bet to new players. When you bet £20 on the exchange and lose, you will have your £20 refunded to you. Alternatively, you can get free bets up to £25 when you wager on football, and £5 free bets when you wager £20 on greyhound or horse racing events.

Get bonus
William Hill
Rating 9.90 out of 10
williamhill big
Known as the home of UK horse racing betting, William Hill is also one of the leading bookies for all other types of sports bets. While popping into your local high-street outlet might sound fun, when you bet online with William Hill, you can claim tidy free bet bonuses.

William Hill promises a £10 bet (free bet) for UK players right now. This bonus does not require a deposit to be made. It does have minimum odds and wagering requirements, but if you win, the money is yours to keep. If you lose your bet, you have only lost the bookie’s cash, making it an extremely attractive offer for all newbies.

Get bonus

These are just a few of many online betting sites that offer UK sports freebets. These betting companies are all well respected and trusted, which is part of the reason for their success.

Check Gamblingjudge’s list of betting sites in the United Kingdom to find more great offers for your country.

The perks and pitfalls of UK free bet offers

As with any type of promotion when you bet, free bets in the UK have pros and cons. We will not bore you with an overly extensive list here. Let us begin…

PROS
  • Gives you a free taste of what life is like at a bookmaker
  • If you are smart, you can win real money without depositing
  • Can often be used to wager on a variety of markets
  • There are some which have no risk whatsoever
  • Free bets are available for all UK players, no matter where you live
CONS
  • Some “free bets” require you to deposit
  • A handful only pay out their winnings as “bonus cash” which is non-withdrawable

Frequently Asked Questions about UK Free Bets:

You may still have a lingering question or query on free UK bets. Before we go, we will try and be as helpful as we can and answer them.

Most free bet sign up offers at UK sites are safe. However, some free bets associated with new accounts at UK bookies are more advantageous than others. In terms of safety, if the bookmaker is licensed by the UK Gambling Commission, it is safe and legal.
As mentioned above, free bet promotions in the UK can vary. The most significant difference between no deposit UK bonuses and free bets is that the former are always risk-free, while the latter “may” require you to deposit.
Again, the answer to this question is not so much about the free bet deals themselves, but the UK bookie offering them. If you open a betting account at a UKGC licensed bookmaker, everything is legal and above board.
There is seldom any difference between UK free bets at new or older, more experienced sites. The value of a bonus is visible via its terms and conditions, not the bookmaker itself.
Spread betting in the UK is possible, as is arbitrage betting. The latter is frowned upon, though. Unfortunately, a free bet will not get you very far with either of these strategies. You could use your free bet to build up a balance to help you engage in those types of bets if you are lucky or smart, though.

Bag your free bet UK bonuses today!

As touched upon already, you can find the best UK free bet offers right here on this page. Our website is packed with top betting offers for most mainstream UK bookies. Some are amongst the best free bet UK deals you can claim, and others are top match deposit bonuses.

Whether you are looking for free bets, deposit bonuses, or just excellent recommendations for somewhere to place bets online, our website has you covered.